“600 Words by Esther J. Cepeda”
She’s big, she’s loud, and she scares children to death.
Well, almost…better said is that 45-year-old Concepcion
“Concha” Rodriguez scares kids who don’t really understand the dangers of gang culture with real-life stories about real dead gangbangers.
“I talk to kids and tell them about the reality of the gang life, about families seeing their children cold, wrapped in plastic, cut up from an autopsy, and about their screams which will haunt me ‘til the day I die,” Rodriguez told me.
A bilingual funeral director and embalmer, the third-generation Mexican-American Rodriguez has worked for Zefran Funeral Home on the South side of Chicago since August 1995. Born in Texas but raised in the inner city of Chicago, by age 16, she was a member of the Lady Aces gang in Pilsen.
“I got out of the gang when my 15 year-old girlfriend was shot and killed as she walked with her boyfriend,” Rodriguez recalls. “They buried her in her quinceanera dress.”
“I made the choice to leave that lifestyle and become somebody, rather than a statistic.”
These days when the 5’10” self-described loudmouth walks into a room of unruly kids who firmly believe they will live forever no matter what, she makes an indelible impression.
“Usually the casket I bring gets their attention,” she told me. She takes that casket to schools and community organizations for her presentation “Don’t be Grounded by Age 18 (Tough talk straight from the Funeral Home),” and has a mirror in it, giving one pause when opened.
If that doesn’t get them she tells her own story. And if that isn’t enough she’ll get into the gross anatomy aspect. “I show the “Y” incision starting in the clavicle and how you cut from neck to navel, then from ear to ear to open your scalp and saw your skull to pull out your brain,” Rodriguez said.
And if that doesn’t get them (she talks to some seriously tough crowds!) she aims for the heart.
“Then I go into description when a mother and father has to go identify their loved one at the morgue – with your face cut up, THAT’s how your mother and father are going to see you,” Rodriguez warns. “If that’s ok for you, fine, but I tell them that when you’re in a gang so is your whole family. What if it’s your mother, little sister, or little brother who dies because of your gangbanging? Then their whole demeanor changes.”
But she doesn’t always stop there – she can’t. Rodriguez gets a shot at the worst kids: the ones who are on the precipice of real harm, real crime, the ones who could still be saved.
“I tell ‘em, ‘you WILL get violated, you WILL get beaten, girls DO get raped. I talk to them about maybe it’s too late for you but keep this away from your brother or sister,”
Her message isn’t just for those who live on the rough streets of the inner-city, though, she travels to some verrrrry nice middle-class and affluent communities, brought in by community organizations who know that today’s gangsta, thug culture holds allure for kids who have it all, too.
“Some bad seeds will be transplanted to the suburbs, or some bad kid’s going to corrupt your kids who’ve got everything and are bored,” she warns parents and grandparents. “I tell parents how they can get involved make a difference these people who live comfortably, ‘go give one hour of your time at the library,’ don’t just call them ‘bad kids’ lets all get together to make a difference. Besides, showing love and giving respect doesn’t cost money.”
But Rodriguez is tame with the adults in the suburban libraries. The really tough kids get an unwelcome trip to her funeral home where the lesson is a little more tangible.
“I tell them that if the walls of my funeral home could talk they’d hear the cries of parents, brothers, sisters,” Rodriguez said. “But when they walk out the door they have the chance to get out.”
“Chicago Latino List 2009” was generously sponsored by the Chicago Sinfonietta, the Chicago White Sox, and Lettuce Entertain You Enterprises Restaurants. All nominees were independently nominated for this recognition; their rejection and/or selection to “Chicago Latino List 2009” was not, in any way, influenced by any disclosed or undisclosed personal or professional proximity to Esther J. Cepeda or to any sponsor of “Chicago Latino List 2009”.
Esther J. Cepeda writes the "600 Words" & "Pregunta del Dia" columns, and is also the Chief Marketing and Communications Officer for the Illinois Student Assistance Commission. Her views and reporting do not necessarily reflect those of ISAC. "600 words" is a registered trademark of EeJayCee, Inc., Copyright 2008. May be reprinted with permission, contact eejaycee@600words.com


Comments